Job description:
Job Type: Full Time
Experience: 5 years
Location: Lagos
Company: Mega LifeSciences
Role Summary
- This is a full-time, on-site position for a highly motivated and results-oriented Product Manager to join our dynamic team in Lagos. The successful candidate will play a crucial role in driving the success of our key brands and products within the Nigerian market.
Key Responsibilities:
- Market Research & Analysis: Conduct in-depth market research to identify trends, competitor activities, and consumer needs. Analyze market data to identify growth opportunities and develop actionable insights.
- Product Strategy & Planning: Develop and execute comprehensive product marketing strategies, including product positioning, pricing, and promotional activities.
- Go-to-Market Strategy: Develop and implement effective go-to-market strategies for new product launches and existing product line extensions.
- Sales & Channel Management: Collaborate closely with the sales team to ensure effective product distribution and achieve sales targets.
- Product Life Cycle Management: Monitor product performance throughout the lifecycle and make necessary adjustments to the marketing strategy to maximize profitability.
- Brand Management: Develop and maintain strong brand equity for assigned products.
- Competitive Analysis: Track competitor activities and develop strategies to maintain a competitive advantage.
- Budget Management: Manage the marketing budget effectively and ensure optimal return on investment.
- Project Management: Manage various product marketing projects from inception to completion.
Qualifications
Essential:
- Bachelor’s degree in Pharmacy
- Minimum of 5 years of experience in the pharmaceutical industry
- Proven experience in product management, brand management, or a related field
- Strong analytical and strategic thinking skills with the ability to translate data into actionable insights
- Excellent communication, presentation, and interpersonal skills
- Proficiency in market research methodologies and data analysis tools
- Strong project management and organizational skills
- Ability to work independently and as part of a cross-functional team
Desirable:
- Master’s degree in Business Administration (MBA) with a specialization in Marketing
- Relevant professional certifications in Marketing or Product Management
- Experience in the Nigerian pharmaceutical market
Method of Application
Send applications to oladapo@megawecare.com